Education

• Ph.D., Business Administration, University of Pune, India
• M.B.A., Marketing Management, University of Pune, India
• B. Pharm, University of Pune, India

Research Interests

• Strategic Marketing

• Artificial Intelligence

• Digital Marketing / Marketing Management

• Entrepreneurship and Innovation

• Leadership Development

Selected Publications

• Eletter, S.F., Elrefae, G.A., Shaikh, Z.W., Yaseen, S.G., Yasmin, T., Athamena, B. (2025). The Contribution of Artificial Intelligence in Transforming Supply Chain Ecosystem. In: Yaseen, S.G. (eds) Applied Artificial Intelligence in Business. Studies in Systems, Decision and Control, vol 597. Springer, Cham. https://doi.org/10.1007/978-3-031-90271-0_56
• Z. Shaikh, W. Shaikh, Z. Husain and S. Alamassi, "The Evolution of Social Media: From Connecting People to Empowering Influencers," 2024 International Conference on Multimedia Computing, Networking and Applications (MCNA), Valencia, Spain, 2024, pp. 74-81, doi: 10.1109/MCNA63144.2024.10703909.
• Shaikh, Z., Pansare, R. R. (2019). Impact of Entrepreneurship Education in Budding Enterprises (Start-ups). (V. S. Hatole, Ed.) Ajanta, 8(1), 104-109
• Shaikh, Z. Pansare, R. R. (2019). Entrepreneurship Education: A Social Concern, Journal No. 40776, Ajanta Prakashan, VIII (2), 5-11

Conferences

• SICB, Al Zaytoonah University of Jordan, 2025 (Book Chapter Presentation)
• The International Conference on Multimedia Computing, Networking and Applications (MCNA2024), Valencia- Spain, 2024 (Paper Presentation)
• Global Congress on Emerging Technologies (GCET 2024), Abu Dhabi, United Arab Emirates 2024 (Participant)
• Tenth International Conference on Social Networks Analysis, Management and Security (SNAMS), Abu Dhabi, UAE 2023 - (Participant)

Teaching Courses

Contemporary Management Practice, Negotiation, Healthcare Management, Corporate Social Responsibility, Managing DIversity, Managing Conflicts, Organisational Communication.

 

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all.

This person’s work contributes towards the following SDG(s):

   

 

Memberships

• Dubai Syndicate
• HRFI – Human Resource Federation of India
• Pharmacy Council of India (PCI)
• Learner’s Conclave

 

Awards & Achievements

• Recommended Officer (Sub-Lieutenant) of the INDIAN NAVY (Aviation Cadre) [SSB Bangalore 2009]
• Honorary Doctorate - Learning & Development, University of Swahili, Central America (2018)
• Certified GOAL (Game Based Active Learning) Facilitator, IIPE- Canada
• Certified in Business Insights by Professional Insights (PI)
• Certified in Trainergizer - Experiential Learning Facilitator, Learners Conclave.

Community Service

Indian Defense Forces - Indian Army, Indian Navy and Indian Air Force Cadets -Training and Development,

Foreign Officer's from SAARC Nations – English Language and Soft Skills (2010 to 2021)